Chris Goode was a freshman in high school on the football team when his grandmother Ruby Jean passed away from complications related to Type II diabetes, an illness he attributes largely to her growing up on a diet focused on ‘soul food’. The experience of watching his grandmother, great grandmother, and other members of his family suffer from preventable disease was the spark for a passionate run toward health food later in life.
For years, Chris was a Traveling Catastrophe Adjuster—a fancy term for someone who travels to disaster sites to assess damages for insurance claims, traveling constantly for work and seeking juicing to stay healthy on the road. One day, he woke up in a hotel room and couldn’t even remember what city he was in. He decided he was going to get out of the rat race somehow and started saving up every penny he could. Reflecting on his love of juicing and his grandma, it hit him what he would do: "It was like God reached through the clouds and was like: 'Dude, open a juice bar and dedicate it to your grandma!'"
Now Goode dedicates his passion for bringing healthy, nutritious, whole foods to communities in the Midwest with Ruby Jean’s Juicery. His vision for providing healthy nutrition continues to expand, with 6 new locations, including a juice truck, on his plate right now.
For more information about Ruby Jean’s menu, locations, and more, visit rubyjeansjuicery.com.