Denise O’Malley calls herself a “reformed insurance agent.” During her 35+ year career in the industry as an agent, National Sales Director, and consultant, Denise discovered how insurance programs are not designed to support the person receiving care nor the practitioner providing the care, and nothing drove this point home more than her experience serving on the Health Plan Advisory committee during the formation of Colorado’s insurance exchange. It was in this role that she realized something different needed to be done.
In 2015, it was time to step away from the insurance industry, and Denise pursued her passion: establishing a new type of employee benefit program; one that would allow employees of companies to access the care they wanted using a network of alternative, complementary, and holistic health care practitioners.
You Define Wellness launched in 2016 and today has well over 220 wellness locations in four states representing approximately 450 health care providers with a goal of nationwide expansion. The business model is to offer onsite wellness education classes combined with individual access to the services an employee defines as wellness for themselves.
Denise is the author of Hey Clients, Where Are You?, a workbook for independent wellness professionals, and is currently working on a book tentatively titled, Happy Healthy & Thriving Employees: 101 Ways to Increase Employee Participation.
Denise has been married for 24 years to a holistic practitioner: her husband Bill is a massage therapist. They live in Centennial, CO, with three kids, two cats, and a dog. #YouDefineWellness
For more information about all the exciting offerings at You Define Wellness, visit youdefinewellness.com.
In 2015, it was time to step away from the insurance industry, and Denise pursued her passion: establishing a new type of employee benefit program; one that would allow employees of companies to access the care they wanted using a network of alternative, complementary, and holistic health care practitioners.
You Define Wellness launched in 2016 and today has well over 220 wellness locations in four states representing approximately 450 health care providers with a goal of nationwide expansion. The business model is to offer onsite wellness education classes combined with individual access to the services an employee defines as wellness for themselves.
Denise is the author of Hey Clients, Where Are You?, a workbook for independent wellness professionals, and is currently working on a book tentatively titled, Happy Healthy & Thriving Employees: 101 Ways to Increase Employee Participation.
Denise has been married for 24 years to a holistic practitioner: her husband Bill is a massage therapist. They live in Centennial, CO, with three kids, two cats, and a dog. #YouDefineWellness
For more information about all the exciting offerings at You Define Wellness, visit youdefinewellness.com.
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